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Scala Digital Signage Web
Thursday, February 22, 2007
Asia-Pacific Broadcasting Discusses Growth of Digital Signage Industry
One passage in particular jumped out at me:
The Malaysian networks mentioned here all use Scala equipment “because it is an enterprise-strength system that can be [either] used for one location or scaled to hundreds of locations country-wide and beyond,” said Darke M Sani, managing director of Be Digital, which is the digital signage network operator for all the Malaysian installations cited. He said Scala’s network management capabilities allow for instant updating which helps in providing high-quality output. Creating attractive content is easy and quick with the Scala software-based authoring system.
Of course I highlight the Scala bit, but do read the whole article for a balanced, comprehensive view from multiple perspectives about where is headed as an industry. They cite falling display prices and greater availability of bandwidth options among the key factors.
Tags: digital signage | narrowcasting | Scala
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